Growth Marketing & CRM Specialist
Growth Marketing & CRM Specialist by EduNayan is a comprehensive Marketing & Growth program designed to take you from foundational concepts to advanced practical implementation. Through hands-on projects, real-world case studies, and structured guidance, you will master the key tools and methodologies required to succeed in this industry.
Certificate Included
Industry recognized completion certificate
Intermediate
Structured learning path with guided delivery
Online
Flexible learning modes for working learners
3 Capstone Projects
Portfolio-ready hands-on builds
Expert Mentors
Instruction from working professionals
Placement Support
Career help for interviews and roles
About the Course
Growth Marketing & CRM Specialist by EduNayan is a comprehensive Marketing & Growth program designed to take you from foundational concepts to advanced practical implementation. Through hands-on projects, real-world case studies, and structured guidance, you will master the key tools and methodologies required to succeed in this industry.
Course Curriculum
Module 1: Growth Hacking frameworks metrics4 topics
- Growth hacking vs Traditional marketing comparison
- AARRR pirate funnel stages calculations definitions
- Defining growth loops virality factors models
- Ideation prioritization ICE scoring parameters spreadsheet
Module 2: CRM Systems setup HubSpot configs4 topics
- HubSpot dashboard configuration settings setups
- Contact lifecycle stages lead status properties
- Deal pipelines configurations mapping stages
- CRM custom properties creation workflows options
Module 3: Email Drip Campaign Automations4 topics
- Designing automated email sequence trigger actions
- Audience list segmentation rules demographics checks
- Personalization tokens subject line A/B tests
- Email deliverability checklist SPF DKIM checks
Module 4: Landing Page conversion rate design4 topics
- Landing page CTA positioning copywriting guides
- Form fields optimization conversion checks logs
- A/B testing landing layouts page headers
- Hotjar user recording feedback audits logs
Module 5: Funnel optimization analytics tools4 topics
- Google Analytics conversion funnel drop-off reports
- Identifying acquisition channel cost CAC conversions
- Retention cohort analysis calculations customer LTV
- A/B testing tools setup Google Optimize rules
Module 6: Growth Experimentation dashboard setup4 topics
- Building growth dashboard metrics KPI cards
- Documenting experiment outcomes failures templates
- Automating lead alerts notifications Slack updates
- Growth reports presentations templates structures
Hands-On Projects
Build 4 production-grade projects for your portfolio
A/B Testing Experiment Design Sheet
Implement a practical project around A/B Testing Experiment Design Sheet in Growth Marketing & CRM Specialist using CRM Systems and A/B Testing to build portfolio-ready solutions.
Automated CRM Lead Nurture Flow
Implement a practical project around Automated CRM Lead Nurture Flow in Growth Marketing & CRM Specialist using CRM Systems and A/B Testing to build portfolio-ready solutions.
Growth Funnel Optimization Dashboard
Create an interactive analytics interface utilizing CRM Systems to aggregate datasets and display critical performance indicators (KPIs) dynamically.
Your Certificate
Earn an industry-recognized certificate upon completion
Official certificate for Growth Marketing & CRM Specialist
A shareable completion certificate is issued when you finish the course requirements successfully. Use it on LinkedIn, portfolios, and job applications.

Student Reviews
“The Growth Marketing & CRM Specialist course at EduNayan was a turning point for me. The practical curriculum and mock interview support gave me the tools to build actual solutions.”
“Hands-on labs and direct mentorship in the Growth Marketing & CRM Specialist program were incredibly helpful. It is fully aligned with modern industry trends.”
Frequently Asked Questions
Quick answers about the course
What will I learn in the Growth Marketing & CRM Specialist course?
In this program, you will gain hands-on expertise in Growth Marketing & CRM Specialist, covering core theoretical foundations, tool setups, practical exercises, and portfolio-grade capstone projects.
Do I need prior experience to enroll?
No, this course is structured to guide you from basic concepts up to advanced implementations. Having a fundamental understanding of logical thinking is helpful.
Will I receive a certificate?
Yes, on successfully completing the course requirements and capstone projects, you will receive an industry-recognized completion certificate from EduNayan.
What kind of support is available during the course?
You will have access to expert mentors for doubt clearing, step-by-step lab guidance, and dedicated support channels for troubleshooting project errors.